Switch up marketing tactics with IG stories

Switch up marketing tactics with IG stories

Behind the application is the business, and behind the business is the need to drive revenue. With Stories, Instagram aims to capitalize on their platform and the enormous consumer reach it has — an impressive following of over 600 million monthly active users. Teaming up with global advertising giants, IG is now dipping its toes […]

New Google Assistant allows typing

An intelligent personal assistant in the form of Google Assistant made searching much easier by letting you speak to it for all kinds of searches. If you’ve used this tool for a while now, you’ve probably noticed that speaking to your trusty assistant doesn’t always work. If you are ever caught in situations where making […]

Group voice call now possible on Facebook

With communication apps such as Skype, WhatsApp, and Slack aiming to conquer audio and video calling, what is a social networking giant like Facebook to do? In a move to enhance its already ubiquitous Messaging app, Facebook is all set to follow suite and occupy a space alongside some of the most dominant VoIP apps […]

“App Maker” is the newest service from Google

Businesses use apps every day to help them complete business tasks. Unfortunately, developing those apps is challenging if business owners don’t have a great deal of programming and coding experience on staff. Google has announced their solution to this problem: App Maker. This is a simple and easy solution to the problem of developing an […]

Turning Instagram audience into customers

From being an emerging app that allows sharing photos of puppies in vintage-themed filters, Instagram has transformed into a marketing tool that savvy businesses ought to have. The photo-sharing giant now has more than 500 million users, making it an ideal online marketplace. Most businesses have an account, and those that know how to create […]

Reasons Google search is now mobile first

When it comes to using the internet, specifically to search for businesses, information, or specific websites, Google is second to none. This powerhouse in the online community has recently made changes to its search feature and has now become mobile-first. If you are wondering what this could mean for you and for your business, get […]

Social media alternatives for business

The use of social media for marketing is practically inescapable at this point. And for good reason: companies gain access to increased visibility, more sales opportunities, and more opportunities to define their brand. But why limit your business to a few of the most well known options? The internet is full of useful social media […]

Facebook at Work improves communication

Facebook has been used by people to connect and share information for a long time. However, until now Facebook struggled to break into the world of business. The good news is that starting today, the launch of Facebook at Work will make it possible to incorporate social media into your company’s workflow. Take a look […]