Apple’s Chinese Whispers

Oh September. A time of new beginnings, autumn leaves and that back to school feeling. The air is crisper, full of the sounds of birdsong and the mangled cries of outrage as half a billion iTunes users wake up to realise U2 have mysteriously managed to hack their way into their music libraries in the night. Sneaky Apple, why couldn’t you have given us something we actually wanted?

So, whether it was a publicity stunt, U2 have been hobnobbing with the CEOs of Apple, or a glitch hastily covered up with the declarations of ‘it’s a big moment in music history!’ and also ‘you’re part of it!’ we will begrudgingly forgive them because this is the month we finally get to play with the iPhone 6. And its big sister, the fun loving iPhone 6 Plus, though good luck fitting them in your pocket.

They’ve already been well received and eagerly anticipated and now they’re dropping into stores everywhere. Just as exciting, a new Apple Watch is being released early next year.  It genuinely looks like something from the future. It’s basically a very small phone for your wrist; with roughly a thousand features, you can even record your heartbeats and send them to a loved one. Practical and romantic! (Or gross, you decide.)

October has become the traditional (if anything about Apple can be referred to as that) month of the iPad launch, so what will this October bring us? Whispers along the grapevine tell us that there’s an event planned for October 21^st, potentially to announce shiny new iPad shaped things, but nothing has been confirmed as yet. It would make sense however, so that Apple can target that lucrative Christmas market. Hold tight.

Whispers continue that this year’s event might just introduce updated iPad models that include the faster A8 processor, anti-reflective displays and Touch ID fingerprint sensors. We still can’t tell for certain whether this will be across both the Mini and the Air. All very science fiction, we’ll just have to wait and see.

One thing we are pretty sure about is that the OS X Yosemite will be with us in October. We were told about it in June at Apple’s Worldwide Developer’s Conference – and it doesn’t take a genius to assume that if Apple does have an event in October that Yosemite will be probably released on the same day. 

And not to forget the Mac contingency, the Mac Mini, MacBook Air, iMac and Apple TV are all due a spruce up but the delays in Intel’s next generation of processors will probably mean just that: delays.

We’re guessing that the Mac Pro might receive a speed bump upgrade and there are exciting new rumours about an ultra-high definition 27” monitor. We’re sure they’ll have something up their sleeve in any case.

Is Apple returning to the glory days? Or are they trying too hard to keep up with Steve Job’s legacy? He’s left some big boots to fill in California, and just how well are they being filled? If you fancy leasing any of our Apple products you can call us on 0121 285 0098, or check out our Apple products here.